Did you know Georgia broke tourism records in 2022? According to an official report, the year saw a 13% increase in tourism and beat a record from 2019.
No doubt, this was due to the rise of revenge travel. This refers to tourists traveling after the pandemic in larger numbers than before. Now that the state is completely open, one can expect the influx of tourists to keep rising.
But how does a landlord succeed with a vacation rental in Cleveland, Georgia?
Here's how you can take advantage of revenge travel:
Promoting Cleveland
The tourism industry is now working overtime to attract tourists to their city. Since many Americans are keen on exploring new destinations, you have to promote your city as much as your property.
You'll have to convince tourists it's worth their while to stay in Cleveland. You'll want to share all the fun attractions and activities they can enjoy in the city.
Once you've sold them on visiting Cleveland, the next step is to showcase your property.
Upgrading Your Vacation Rental
Before marketing your vacation rental, you'll have to ensure it's ready for visitors. Take your time to upgrade your vacation rental and work on your marketing strategies.
One of the predicted post-pandemic travel trends will be staying in a property with premium amenities. Americans have gotten used to having to stay home to find entertainment.
As a result, when tourists are taking a break from exploring Cleveland, they'll want to feel relaxed in their vacation rental. You want to think about what they'll want to feel at home in your property.
For example, you might want to target families. They'll want a complete entertainment system, including a Smart TV and a music system. You might want to include tabletop games in the home.
Likewise, if you're attracting digital nomads, they'll want a space where they can work from. They'll expect high-speed internet as well. Don't forget to conduct a rental property inspection to ensure the property is fit for human habitation.
Attend to Your Guests
The best way to help travelers enjoy their stay in Cleveland is to be able to help them at a moment's notice. They should be able to send you a message whenever an issue arises.
Don't intrude on their privacy, but check up on them once in a while. You want them to feel like you're always available to assist them.
Of course, this isn't always possible, as you'll have other obligations. In such a scenario, make sure you hire a property manager to help you.
Make the Most of Revenge Travel
Revenge travel has been a blessing for vacation homeowners. Now's the best time to attract tourists to your vacation rental in Cleveland, Georgia.
If you need a property manager, look no further than PMI Mountain Gateway. Led by Michael Honiker, PMP, we can help you whether you have one or several rental properties.
Michael has over a decade of experience in the real estate industry and will be happy to help you!
